The start of the holiday shopping season in San Diego drew plenty of customers, with many flocking to big box stores like Target and Best Buy. Despite the rise of online shopping, many still prefer to shop in person, with Black Friday remaining a key shopping day for retailers.
For many, Black Friday shopping has become a tradition to kick off the holiday season. Retailers like Geppetto’s toy stores rely on this time of year for a significant portion of their annual revenue, with owner Brian Miller noting the importance of the last quarter of the year for profitability.
Target capitalized on the holiday shopping season by releasing Taylor Swift’s exclusive book, “The Eras Tour Book,” only available in Target stores. This collaboration attracted fans like Alyssa Jackson, who praised Swift’s positivity and influence.
The National Retail Federation reported a record 183.4 million people planning to shop from Thanksgiving through Cyber Monday, with an expected increase in spending compared to previous years. The holiday shopping season is crucial for retailers, and Black Friday remains a significant day for both in-store and online sales.
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