On Monday night, sports fans will have a tough choice to make as the New York Giants face the Pittsburgh Steelers on “Monday Night Football,” and Game 3 of the World Series between the New York Yankees and Los Angeles Dodgers airs simultaneously. The matchup between the Yankees and Dodgers is highly anticipated, with star power and history that could potentially draw more viewers than the NFL game. This is a unique marketing opportunity for Fox to promote the likely MVPs, Aaron Judge and Shohei Ohtani.
While the NFL has become the most successful viewership content in the U.S., there was a time when the World Series crushed the NFL in ratings. In 1996, the World Series outperformed “Monday Night Football,” and there is a chance that it could happen again on Monday night. The MLB has struggled to attract viewers in recent years, with none of the last four World Series averaging more than 12 million viewers.
Experts predict that both the World Series and “Monday Night Football” will take away viewers from each other, resulting in lower ratings for both. However, for the MLB to win the night, it would likely need a close series and a lopsided score in the NFL game. While the NFL game may ultimately have lower ratings, it remains to be seen if the World Series can surpass the mighty NFL for one night. Fans will have to wait until next week when the viewership numbers come in to see which event came out on top.
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